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Up-to-date, objective coverage of events
in the marketing, media and advertising research business
worldwide, with particular emphasis on the UK and
Continental Europe. | ||||
SAMPLES | |||||
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SAMPLE 1 Liz Nelson: Where research goes wrong (03/September/2000) SAMPLE 2 Mike Kirkham: Steadfastness rewarded (06/December/2000) SAMPLE 3 South Africa: Getting back on the map (09/April/2001) SAMPLE 4 Change the ad, change the effect (19/April/2001) SAMPLE 5 Need to study Web survey addicts (16/May/2001) SAMPLE 6 New UK agency hits publicity jackpot (24/May/2001) SAMPLE 7 Gallup guilty, but workers stay sacked (05/June/2001) SAMPLE 8 Honours even in TV ratings war (05/June/2001) SAMPLE 9 Shakeup looms for Internet Research (14/June/2001) SAMPLE 10 Most advertisers ignore official survey (20/June/2001) SAMPLE 11 Company time used for private surfing (02/July/2001) SAMPLE 12 Readership data to be held back (03/July/2001) SAMPLE 13 Conference may debate unification (13/July/2001) SAMPLE 14 Agency lists 7 Net user types (09/August/2001) SAMPLE 15 BMRA head backs World Research Day (16/August/2001) SAMPLE 16 MR firms allow staff Net access (16/August/2001) SAMPLE 17 Ad research denounced as largely useless (29/August/2001) SAMPLE 18 Upheaval at INRA - again (03/December/2001) SAMPLE 19 Pollsters still fighting Australian election (18/December/2001) SAMPLE 20 Bonanza for Nielsen bosses? (03/January/2002) SAMPLE 21 Friendlier era dawns for Nielsen UK (30/May/2002) SAMPLE 22 WAM CONFERENCE: Punch-ups in Cannes (19/June/2002) SAMPLE 23 Management shakeup at ATR (08/July/2002) SAMPLE 24 The trouble with research - respondents (14/August/2002) SAMPLE 25 Radio-powered poster research 'economical' (28/October/2002) SAMPLE 26 Kantar boss: we need more talent (28/October/2002)
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