Latest News Up-to-date, objective coverage of events in the marketing, media and advertising research business worldwide, with particular emphasis on the UK and Continental Europe.

SAMPLES

SAMPLE 1
Liz Nelson: Where research goes wrong (03/September/2000)
SAMPLE 2
Mike Kirkham: Steadfastness rewarded (06/December/2000)
SAMPLE 3
South Africa: Getting back on the map (09/April/2001)
SAMPLE 4
Change the ad, change the effect (19/April/2001)
SAMPLE 5
Need to study Web survey addicts (16/May/2001)
SAMPLE 6
New UK agency hits publicity jackpot (24/May/2001)
SAMPLE 7
Gallup guilty, but workers stay sacked (05/June/2001)
SAMPLE 8
Honours even in TV ratings war (05/June/2001)
SAMPLE 9
Shakeup looms for Internet Research (14/June/2001)
SAMPLE 10
Most advertisers ignore official survey (20/June/2001)
SAMPLE 11
Company time used for private surfing (02/July/2001)
SAMPLE 12
Readership data to be held back (03/July/2001)
SAMPLE 13
Conference may debate unification (13/July/2001)
SAMPLE 14
Agency lists 7 Net user types (09/August/2001)
SAMPLE 15
BMRA head backs World Research Day (16/August/2001)
SAMPLE 16
MR firms allow staff Net access (16/August/2001)
SAMPLE 17
Ad research denounced as largely useless (29/August/2001)
SAMPLE 18
Upheaval at INRA - again (03/December/2001)
SAMPLE 19
Pollsters still fighting Australian election (18/December/2001)
SAMPLE 20
Bonanza for Nielsen bosses? (03/January/2002)
SAMPLE 21
Friendlier era dawns for Nielsen UK (30/May/2002)
SAMPLE 22
WAM CONFERENCE: Punch-ups in Cannes (19/June/2002)
SAMPLE 23
Management shakeup at ATR (08/July/2002)
SAMPLE 24
The trouble with research - respondents (14/August/2002)
SAMPLE 25
Radio-powered poster research 'economical' (28/October/2002)
SAMPLE 26
Kantar boss: we need more talent (28/October/2002)

Latest News Background Home
Market Research News